Cartier's annual holiday video features 12 Celebrity friends of the house. Lily Collins, Monica Belluci, Willow Smith and Hong Kong rapper Jackson Wang appear in scenes shot in Paris, Los Angeles, and Shanghai.
Young British fashion photographer Charlotte Wales directed the film. Celebrities dance along to the 70's tune "Love is All," by Roger Glover and Ronnie James Dio. The message is about the need for everyone to live together peacefully.
"This campaign marks a unique opportunity to speak further on love and the connections that bring us all together. As we celebrate the festive season, it also reflects the desire to come together again, like the Friends of the Maison do, to form our own family," commented Arnaud Carrez, senior vice president and chief marketing officer.
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