Claire Waight Keller is Uniqlo’s new creative director

Claire Wright Keller has been appointed as Uniqlo's new creative director, bringing fresh insight and innovative vision to the brand. Known for her previous work at Givenchy, where she gained recognition for her elegant designs and sharp tailoring, Keller is expected to influence Uniqlo's approach to modern, functional fashion. Her appointment signals a strategic move for the brand as it seeks to blend accessibility with elevated style. With a focus on sustainability and inclusivity, Keller's leadership may usher in a new era for Uniqlo, appealing to a diverse consumer base while maintaining the brand's core values. Claire Wright Keller has been appointed as Uniqlo's new creative director, bringing fresh insight and innovative vision to the brand.


Known for her previous work at Givenchy, where she gained recognition for her elegant designs and sharp tailoring, Keller is expected to influence Uniqlo's approach to modern, functional fashion. Her appointment signals a strategic move for the brand as it seeks to blend accessibility with elevated style. With a focus on sustainability and inclusivity, Keller's leadership may usher in a new era for Uniqlo, appealing to a diverse consumer base while maintaining the brand's coreight