Life and heritage of model Anna Nicole Smith is celebrated by Guess with a new Guess Originals collection coming out October 2021. Collection is a 32 items of men and women's pieces. The collaboration is done with artist Cali Thornhill Dewitt with whom Guess collaborated in the past for the 2018 'Did You Miss Me?' Anna Nicole Smith Guess Originals Capsule.

Sydney Sweeney is the star of the campaign shot by Kenneth Cappello in Malibu, CA, with creative direction by Guess’ brand partnerships director, Nicolai Marciano.

“Anna Nicole Smith is essential to ‘90s fashion. Anna’s legendary beach shoot revived for this collection and the campaign with Sydney Sweeney is the perfect timeless moment to continue to celebrate one of the most iconic Guess Girls with a new generation,” said Nicolai.