THE FASHION INDUSTRY DURING INFLATION

The fashion industry continues to make strides despite inflation. Designers continue to develop their ideas to create brands, and consumers race to have a piece of the latest trends. Although the fashion industry stands to survive the current inflation, it is important to note the changes independent designers and companies must make to accommodate current needs.

Sustainability and production are challenges for creators. Consumers are eager to purchase the latest styles. Getting products to customers, however, is quite difficult with the cost of basic goods scaling up. Designers who hope to make a profit among consumers who are looking for ways to save money during economic shortfalls must find ways to lower production costs. Quality, however, should not be sacrificed in the name of quantity.

The greatest challenge facing the fashion industry during inflation is maintaining loyalty. Purchasing the latest trends remains a desire of consumers and not a necessity. Designers, then, must find ways to continue to profit off their talents while also showing commitment to their base with quality products.